Sunday, January 31

SyFy in Manhattan, microsoft style

There comes a time in every girls life when you've got to upgrade the computer. At robertachiarella.com we've got a bunch of them, with our wireless this and that, a few blackberry's, laptops and a macbook pro. 
Some of our computers are pretty old and won't allow us to run the UPS shipping program we use to make sure our jewelry gets to your house on time. So, it's upgrade time in the office. I got myself the biggest, fastest, coolest looking shiny black machine HP had to offer, stuffed with memory and windows 7 "64 bits", which (I am told) is the way to go.

The programs open faster than I can figure out how to use them, which is a lot better than watching the little hourglass on the screen.
  Of course, you don't just plug it in and go! We had to make all new network connections, and copy all the files from the server that has had Windows 2000 since 2000! Then, you test the whole thing to make sure we're good to go.
It's fun using windows 7, in some ways they have outdone the mac operating system, it's so easy a dog can use it (that's the assistant webmaster in the photo) once you master the learning curve.


And that wasn't easy- trying to learn a new computer this week. Our golden globes work paid off with a great photo shoot in Us Magazine, and some pretty good press. It's amazing that our designs were such good matches for the beautiful (and expensive) diamonds and emeralds that we saw on the red carpet last week. Penelope Cruz and Meryl Streep were pictured wearing some great looking outfits, with earrings that were hard to tell apart from ones at http://www.robertachiarella.com/. Penelope wore earrings similar to "j's jewel earrings" that we feature on our internet store,
Meryl Streep wore an earring nearly identical to a piece we are just introducing, so guess what we called it? Meryl's earring, of course and I'm sure you'll love it. Sales have been great, we're packing and shipping like crazy. One of our brides-to-be used our bridal party discount to outfit her bridesmaids in the J's Jewel earrings, they are certainly elegant enough for a wedding.

You had to cheer for Mo'nique, she had the real things, actual roberta chiarella "unforgettable teardrop earrings" that retail for $98 on our site. I had so much fun working with her on her movie, Precious, and to see her wear my earrings was a real thrill. And we've done a lot of TV watching, renting movies, and reading books thanks to old man winter hitting New York yet again.

It's cold out there, too cold to spend much time outside. Maybe it's just as well, I can work on some new designs and play with my new computer. If I can get the I tunes playlists back, my new internet experience will be complete. Ciao!

Sunday, January 17

The Golden Globes

It's a perfect night to watch TV after we had the most dreary, rainy day I can think of. Every New Yorker is secretly thinking "at least it's not snowing" but it was positively yucky out today.


My only trip outside was to go the grocery store to get our provisions for the evening.Tonight, I'm going to be camping out on the living room floor, pencil and paper at the ready, to see who wears what at the Golden Globe Awards.
Already it seems some actresses are wearing jewelry that is familiar to girls who frequent robertachiarella.com.

Look at Sandra Bullock, those earrings look awfully familiar. Last year, we had so many pieces that resembled what stars wore to the awards that the jewelry was used on the Today Show and in some magazine spreads about how us regular folks could get a superstar look without paying Tiffany's prices.


I hope to be able to do the same tonight, and am taking notes, checking the stock room and I have our factory on call (that would be exciting, wouldn't it!) to make those golden-globe-look pieces that we'll see tonight. Enjoy the show! Ciao.

Sunday, January 10

Brrrrrrrr!

Our blog and website are hot, but not much else is here in the big apple. It's been a cold snap that is affecting the whole country, and we saw TV clips of the poor farmers working night and day to keep their oranges from freezing down in Florida. Here in Manhattan, you need your warmest clothes and your hat, scarf and gloves to keep warm, the wind howls through the streets and tries to blow you over.


I usually take this as a message from the powers above to stay indoors, and so my house is cleaner, my closet is organized and our jewelry inventory is ahead of schedule. I am glad we schedule the inventory this time of year, if it was in the summer, we'd be griping that we had to stay indoors counting the jewels when it was so nice outside. Speaking of inventory, when we count, people save!

Our january sale is in progress, and the best way to reduce the number of pieces to count is to have a sale and move them out from my studio to your home! I took a peek behing a large plastic box and found a bunch of glacier cz rings we thought had sold out, they went into the sale section right away.


So, to that lady who called before christmas asking if we had the purple ones in stock and I said I thought I did but couldn't find them, here they are!

And to the customer who wanted to know when the bean earrings would go on sale so she could have a 'spare pair', now's your chance, they are reduced to $25 for the sale.

I've also put the fried egg necklace on sale for because I accidentally ordered extra, our boo-boo is a bonanza for anyone who wants a fantastic piece made of tiger eye glass beads, natural shell with a dramatic center, now only $25 for our sale.

We hope that you've been watching your morning TV, our favorite editor Jill Martin has been busy as usual with her fashion segments, and has been wearing some of my favorite earrings as well as using roberta chiarella jewelry for her makeovers and 'ambushes' that make the Today show fun to watch. I got a DVD from the Wendy Williams show where I introduced Wendy, and we watched it today, I was amazed at the audience reaction when Wendy said every member of the audience would get a pair of my earrings.


The studio lights are bright and there are loudspeakers right in front of you, so you can't really see the crowd when you are on stage. I appreciate Wendy's staff for sending this to me, I watched it 4 or 5 times until my brother made me take it out. Happy birthday, BRIAN!!!   Ciao!